1,298,000Average Issue readership 71%Percent of readers who are 45-plus 189,427Average circulation $80,729Average household income of readersSource: Vividata Winter 2019; CCAB September 2018

On The Bay Magazine

Launched in 2008 under the leadership of magazine icon Suzanne Boyd (formerly editor of Flare magazine), Zoomer magazine is ZoomerMedia’s flagship property. Published nine times a year, Zoomer has the largest paid circulation of any Canadian magazine reaching Canada’s most powerful consumer audience.

From finance, fitness, food and travel, to health, beauty, fashion and personal development, Zoomer spots the trends, celebrates the heroes, and delivers indispensable advice. Zoomer is not just the essential source of ideas and information for the 45-plus, it’s the eyes and ears, the voice and the advocate for the Zoomer generations.

Cover subjects have included pre-eminent Canadian and international celebrities such as Margaret Atwood, Tony Bennett, Emma Thompson, Sting, Anne Murray, Christopher Plummer, Kevin Costner, Donald Sutherland, Jann Arden and Dustin Hoffman as well as Her Majesty Queen Elizabeth II and, to celebrate Zoomer’s 10th anniversary, Prime Minister Justin Trudeau.


  • March – The Make-a-Change Issue
  • April – The Life Simplified Issue
  • May – The Body Issue
  • June – The Food Issue
  • July/August – The Nostalgia Issue
  • September – The Reinvention Issue
  • October – The Journeys Issue
  • November – The Eat, Drink and Be Merry Issue
  • December/January – The Body, Mind & Spirit Issue


  • Zoom In – Arts, entertainment, beauty and style
  • Attitude – For your mind, body and spirit
  • Money – Investment, assets, experts and advice
  • Travel – Exploration, adventure, experience and escape
  • CARP Action – Advocacy, benefits and community
  • Zoomer Magazine Media Kit

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